Who we are

Your money, simplified.

We built PesaGuide to turn financial confusion into confidence — right here in Kenya.

Our story

Built in Nairobi, for the hustle

PesaGuide was created in Nairobi by a team that understands the hustle. We saw how professionals, traders, and families were juggling multiple bank apps and a flood of M-Pesa messages. There had to be a simpler way. So we built an intelligent assistant that doesn't just record numbers — it learns your patterns, keeps your data private, and helps you plan ahead. No jargon, no spreadsheets, just clarity. Today, our small but dedicated team works every day to make financial wellness accessible to every Kenyan with a phone.

Nairobi

Proudly Kenyan

User first

Designed for real life

What drives us

Mission, vision & commitment

Mission

To give every East African a personal financial assistant that simplifies money management and encourages better decisions.

Vision

A continent where financial clarity is the norm — not a privilege.

Commitment

We never sell your data. Our business model is built on trust, not surveillance.

Our principles

Built on trust & respect

Technology should serve people, not the other way around. That's the core of everything we do.

01

Human Centered

We design with empathy, not just code. Every feature answers a real need we've heard from users.

02

Radical Privacy

Your financial life is encrypted on your device. We never see your individual transactions.

03

Proactive Help

The app learns your rhythm and offers gentle nudges — not annoying alerts — to keep you on track.

04

Fair & Honest

Transparent pricing, no hidden fees, and no lock-ins. We earn your trust every month.

Let's build it properly

Want to know more about how we protect your privacy?

We're happy to share our security approach. Just reach out.